Former President Donald Trump returned to Instagram after over two years with posts promoting several of his “non-fungible token” (NFT) trading cards.
Trump, who was suspended from the platform, celebrated his first post since then by announcing a “SERIES 2” of his NFTs.
After spending over two years in digital exile, Donald Trump made his return to Instagram.
Trump drummed up support for the second series of his digital card collection, a money-making gambit that baffled some supporters, but also brought in millions.https://t.co/soI8fflZkF
— Washington Examiner (@dcexaminer) April 19, 2023
“I am pleased to inform you that, due to the great success of my previously launched DIGITAL TRADING CARDS, we are doing it again, SERIES 2, AVAILABLE RIGHT NOW,” Trump posted, providing instructions on how to buy the collectibles.
Trump’s digital trading cards included artwork of him as a rock star, a firefighter, and a superhero. Trump attached an audio recording, saying that when the first round of NFTs got released, “We almost broke the internet.”
According to Forbes, the first round of NFTs sold out a day after being released on Dec. 15, 2022, receiving nearly $4.4 million in revenue. The prices for the second round of NFTs were the same as the first, $99 each.
Trump posted a second NFT of him as a superhero, writing: “I hope everyone notices, & I’m sure the Fake News won’t, that I’m leaving the price of the Trading Cards the same as last time, even though they are selling for MANY TIMES MORE (It’s called the MARKET!), & sold out almost immediately, because I want my fans & supporters to make money, & have fun doing it.”
“I could have raised the price MUCH HIGHER, & I believe it still would have sold well, with a lot more money coming to me, but I didn’t choose to do so. I WILL BE GIVEN NO ‘NICE GUY’ CREDIT?” he added.
Hours later, Trump announced that potential buyers of his digital trading cards were out of luck because they sold out. He noted that his NFTs sold out in 10 minutes, generating approximately $4.6 million in revenue.
On March 17, 2023, Trump returned to Facebook after being banned for over two years, posting about his NFTs on the platform and Truth Social. On Twitter, Trump has not posted about the cards. Twitter banned him in 2021 but has since allowed him to return.